We are an integrated marketing agency offering a diverse range of services in marketing and communications.

360 Campaign Execution

We develop fully integrated campaigns that speak brand to brand through an entire spectrum of touch points.

Brand Strategy

Direct marketing is a type of advertising campaign that seeks to elicit an action from a selected group of consumers in.

Direct Marketing

We've develop direct marketing strategy focusing  on traditional/digital CRM, email campaign management, SMS marketing, and more.

Public Relations

Our team develops core messaging and strategies that shape and deliver on clients’ corporate communications needs.

Events & Activations

We bring experiences to life, from big concerts, product launches to public ceremonies and corporate brand activations.

Social Media Engagement

The online conversation never sleeps, let our specialist social media people-bots take online brand engagement to the next level.

Creative Design

We have designers who create amazing brand artworks to help better communicate your message.

Digital Advertising

We partner with best digital platforms to give you the best ROI on your online media spend on social & web platforms.

Media Planning & Buying

We develop campaign ideas, design and implement media plans for traditional (TV, Radio, Print) and digital placements.

Responsive Web Design

Optimal responsive design for any device - we craft web tools (apps, websites e.t.c) from desktop to basic feature phones and tablets.

Content Marketing

We create brand content build that generates leads for your business through online platforms and viral content, we do it well.

Social Innovation

We deliver initiatives that build brand innovations by showing how the brands strengths and resources can deliver social value. 


We developed the complete SKY Girls BW solution from specification and designs the execution of a custom backend, public website, and mail host portal. Our in-house digital team used HTML5 & CSS3 to achieve a balance between aesthetics and functionality. 

About Us

The Dialogue Group is Botswana’s leading integrated marketing agencies specializing in a range of services from advertising, brand strategy, digital marketing, CRM, content creation, events and search engine marketing. As part of the Publicis Africa Groupe, we bring together Saatchi & Saathi, Publicis, Leo Burnett, Starcom and many more brands from Publicis Groupe.

Founding Partner/MD

Tonderai is a founding partner & Head of Strategy at The Dialogue Group

Head of Business Development
Head of Production
Account Planner

Account Planner


We’ve got a very bubbly team here at TDG, work often feels like fun here. Here are some fun-facts we believe make us uniquely original.

Violas Muffins
Completed Projects
Questions Answered
Happy Clients


This is where you'll find a selection of our best work. Click an item to see it good and proper.



We love doing work for our clients, and we're especially humbled when they drop a note of thanks. Here's a few words from some of them.

  • andrew
  • thapelo
  • andrew
  • motshidisi
  • lame
  • tuelo
  • masegonyana

Dialogue delivers a rare combination of thinkers and doers.  They have help us break new ground and shown both enthusiasm and skill in running our highly demanding account.

Words by Andrew Lord – Director, Good Business
The agency has demonstrated a high level of professionalism and commitment on the work they have done on our behalf. Words by Thapelo Moribame – Marketing Manager, Air Botswana
We credit the success of the event largely to the great amount of professionalism demonstrated by the Dialogue team and during the event, which was a rare and pleasant experience from an industry often challenged with poor service delivery Words by Agatha Sejoe – Communication Manager, DPF
Dialogue has throughout the process of compiling the reports, been exemplary with each publication, they adhered unwaveringly to the brief, often offering advice and augmenting it with their expertise Words by Motshidisi Mvami – Finance Manager, G4S
We have found The Dialogue Group to be strategic, creative and well-versed in project management and budget control. They have consistently managed to meet the high standards that Orange expects. Words by Lame Madiba – Acting Marketing Manager, Orange
Through working with them, we were impressed with the Dialogue way of doing business, which was characterised by strategic organisation, project planning and implementation done with the utmost attention to detail. Words by Tuelo Serufho, CEO – BAYGOC
We have every confidence in Dialogue's ability to produce a publication of impeccable quality, going forward. Their knowledge of written and visual communication lends an authoritative bent to the way that the Dialogue team communicates with us Words by Masegonyana Madisa – Corporate Affairs Manager, KBL



The Dialogue blog is a collection of interests pieces, stories and general content that represent our thoughts on work, agency moment, new media, trends, technologies and all things communication.



Contact Detail

Plot 142, Unit 3, GIFP / Botswana




+267 395 7561 (Tel) - +267 396 7564 (Fax)


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